Primetime Color Vision™— the most opportune moments to lay eyes on a target buck during the hunt. It is the 40-minute transition from night to morning light and evening to night.

No matter how high quality the optics currently available in the market, it’s difficult to see and clearly identify specific bucks or specific characteristics as legal shooting time approaches and closes. That is where BUK OPS changes the hunt!

Primetime Color Vision™ enhances visibility during critical low-light hunting conditions by augmenting natural light with an advanced high-definition conversion process. Our patent(s) pending technology provides vibrant color and clarity in graying conditions, offering hunters a distinct advantage in identifying bucks and optimizing their chances of success at dawn and dusk.

With Primetime Color Vision, every moment of legal shooting time is maximized in stunning color. This is not just an industry first—it’s an industry-changing breakthrough that redefines low-light hunting and observation.  This is NOT night vision. This is NOT infrared. This is NOT thermal imaging. This is a revolutionary advancement in what we see during the best moments of the hunt – Primetime.